中信银行：做岛城责任银行

China citic bank: do Banks island responsibility

Citic bank as one of the earliest enterprises in Qingdao national shareholding commercial bank, over the years, actively perform enterprise society responsibility, building green Banks, small micro enterprise "sweet", do it means Banks in the go-ahead, take concrete actions to boost happiness island city local economic development and the construction of livable modern international city made an important contribution.

To support environmental protection, build green Banks

In recent years, China citic bank, Qingdao branch attaches great importance to and earnestly implement the national energy conservation and emissions reduction work requirements, adhere to the environmental protection as the pursuit of sustainable development, fulfill the important content of social responsibility.

On the one hand, based on industry advantage of citic bank Qingdao branch, always adhere to the implementation of "green credit", carry out the study and research of the "equator principles", actively promote video conference, paperless office and electronic banking, and efforts by the multi-scale measures to save water and electricity, and the official oil and copying paper, reduce greenhouse gas emissions and consumption of natural resources.

Adhere to differentiation, on the other hand, credit policy, supporting advanced production capacity, backward production capacity, to provide loans to support renewable energy and environmental protection projects; To involve high energy consumption, high pollution industry than the overall decline of lending industry.

To implement energy conservation and emissions reduction work requirements, improve environmental standards, promoting green credit, citic bank Qingdao branch credit for "projects" in the industry practice "one ticket is overruled make" environmental protection, and increase production capacity and technical criteria. Attaches great importance to energy conservation and emissions reduction work, strictly for environmental compliance audit of the credit projects, adhere to the four "no credit" to do: one is does not pass the department for examination and approval of eia project loans; 2 it is to limit new projects and eliminate project loans; Group 3 is the "area" project loans; Four is the existing environmental protection law problems of enterprise and project loans. Through this a series of measures, China citic bank on the construction of green bank has made gratifying achievements.

Support small micro enterprises, close line "do"

In recent years, China citic bank, Qingdao branch under the powerful propulsion of small businesses of the headquarters of the strategic shift, and for the to support the local economy, service ability, the small business financial services as the credit structure adjustment and support the development of the real economy of the important management strategy, and according to the characteristics of shandong peninsula small business growth and industrial structure characteristic, bold innovation breakthrough in the field of small business service, characteristic service to promote the development of key industrial enterprises and specialty products solve the personalized demand of financing for small businesses, escalating to improve small business financial services, welcomed by the majority of small businesses are consistent.

On the credit scale, citic bank Qingdao branch specially create special credit scale, and chartered small business credit limit; On business orientation, citic bank Qingdao branch to establish incentive mechanism, advocate the whole development of small business finance business, full of small small business channel construction. Corporate finance in business processes, products, services, and risk management, etc, all have distinct from law and characteristics of the large and medium-sized enterprises financial.

On September 10, 2010, citic bank is the first in shandong province China citic bank of a small business specializing in organization small business financial center in Qingdao, Qingdao marks always by special credit "care" of the small business can not only enjoy the "green channel" in the sense of traditional financing services, but to a "VIP", enjoy the citic bank Qingdao branch more professional, dedicated, comprehensive financial services and customized solutions in all kinds of financial demand. The divisional system model as the citic bank of Qingdao in operation, small business financial centre China citic bank Qingdao branch of the small business financial services took a key step in the direction of the specialization. It operates as a small business financial services professional organization safeguard, both help to implement the CBRC small business financial services the "six mechanisms", is more advantageous to the bank closely around the market and customer demand, continuously enhance the level of small business financial services and efficiency. Around small business financial center after the establishment, specification management, institutional construction, accelerate the control system of small business financial specializes in construction, in specialized in institution building and small business financial services innovation leading rivals.

Qingdao small business financial center in China citic bank meet "urgent, short, small, small business credit demand at the same time, based on the characteristics of small businesses each growth stage, can be tailored for a small business financial services solutions, in provide highly specialized financing services for small business at the same time, a comprehensive financial service ability to play to China citic bank, promote successful small business financial bottleneck across a wide range of different growth stage, realized the small business and" growing together with customers ".

According to the change of market environment and small business financing needs, China citic bank also constantly innovate and perfect the system of the small business financial products, has now formed a "basic financing products", "cluster service plan" and "value-added services" three types of 24 kinds of products, for the development of small businesses to provide professional financial services all the way, focus on helping small business customers access to a steady stream of growth momentum.

Enthusiastic social public welfare, to do it

Statistics show that as many as 1.3 million, the number of elderly people over the age of 60 in Qingdao this number will continue to increase over the next many years. Citic bank Qingdao branch with strategic vision, take the lead in trying to tap the elderly market, and the respect for the elderly love as the main direction of the public welfare activity support.

In march of 2010, China citic bank launched the first the elderly exclusive domestic bank card "colorful HuaLing card", this is China citic bank, Qingdao branch support aging an important measure of public welfare undertakings. Compared with the other debit card for the mass market, "colorful HuaLing card" pay more attention to care for the elderly. It besides has all the features of the general bank debit card, also for old people to waive fees, card report the loss of fees, including the SMS password report the loss of fees, etc., for the old card has brought convenient service and a number of preferential, such as: in special merchants to buy milk, eggs, peanut oil, can enjoy preferential, cost price to buy the exclusive products can get the income benefit of a 0.1% to 0.2% higher than other bank card. Along with the birth of the "colorful HuaLing card", citic bank Qingdao branch for the elderly also provide more preferential policy and measures, including setting up the old lobby service special commissioner, the old window, etc. In addition, the old financial management training program, the elderly health value-added service projects, the elderly happy learning program launched, thus gradually formed systematic "colorful HuaLing elderly care plan", let old people relaxed and happy during the process of financial, guiding the elderly transform ideological concept, advocate a new way of life, study scientific financial management knowledge, enjoy fashion life.

In fact, long before this, China citic bank you would love to respect support action into all kinds of public welfare activities. In November 2009, citic bank Qingdao branch sponsored by the national the first peak BBS old culture; At the end of 2009, China citic bank Qingdao island all branches were involved in the care of older people "love knocking at the door" activities, for the island city elderly singles on the holiday blessing; At the same time, in order to enrich the life of old people, citic bank Qingdao branch also held a "China citic bank night" colorful HuaLing nationality concert in the New Year. This series to respect love the development of public welfare activities, support fully demonstrated China citic bank to do the well services, services for the elderly's confidence and determination.

In order to improve the elderly quality of life, to show older people in Qingdao, in June 2010, citic bank Qingdao branch and working committee office on aging, Qingdao Qingdao elderly sports association and other units jointly held a cup of Qingdao colorful HuaLing citic bank card middle-aged and old fashion star of TV series, this is China citic bank Qingdao branch to support and promote the aging causes a specific action, is China citic bank for the city's elderly people do good thing does the practical work of an act that the Qingdao older people through this activity for the celebration of the life more fashion, more happiness, more have a sense of achievement.

Large-scale public welfare activities held by 2012, citic bank, citic bank discus HuaLing card cup community activist large TV campaign was a success. The activity for the island in the elderly over the age of 50, meticulously after 15 games five auditions and heats, lasted more than four months of the score and nearly ten thousand people voted, from nearly 10, in the activist community ultimately selected the Qingdao top ten community activist, stir island city. Citic bank Qingdao branch 2012, full support for this activity, thereby promoting social dedication, to help more old people integrate into the new trend of The Times, enjoy healthy lifestyle and become a citic bank Qingdao branch warmly supports another event for the cause of old age.

Focused on the elderly at the same time, citic bank Qingdao branch shoulder responsibility and sense of mission, continuously increased spending on social welfare and support, in every organization's citic group greening projects, citic group in poor areas counterpart support engineering, Qingdao in shandong province rural housing projects for disabled persons, charity federation "kindness donation for a day", wenchuan earthquake, storm, southwest drought, the south snow disaster, Taiwan yushu earthquake and other dangerous rescue trapped, temporary disaster donation activities, always holding my hand in the first place, get up society, peers, employees and the general praise, has always been to "give you support the power of" earnestly implement the social responsibility of the citic bank as good citizens, to contribute the society harmonious and stable development.

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