中信银行推广“两卡一金”

 China citic bank to promote "two card a gold"

Characteristic service in 2012, citic bank launched the "two CARDS a gold" customer strategy, because the strategy to continue and strengthen the bank's marketing characteristics, in terms of customer management, brand building has achieved some in the market leading position. "Two card a gold", refers to the citic bank in retail banking on the fragrant card, letter f time card and abroad financial service system, "two a gold card" service to different customer segments.

Exclusive debit card for women, designed for female customers. For now, sweet card besides have traditional debit card function, also can realize, third-party depository in investment and financing, foreign exchange buying and selling financial needs, such as the newly added to standard customer give a women-only insurance, a number of value-added services such as travel ideas, golf camp.

Letter f time card is the exclusive debit card that is tailored for middle-aged and old customer, letter f time card to care about, care for elderly people as the basic concept, personal needs and financial investment characteristics of senile group, also attach the letter f the mood for love, money, convenience, health, leisure, service and so on many exclusive value-added services. In many value-added services, hospital appointment register service letter f time card is the most outstanding, the cardholder don't have to go to a hospital window waiting in line for a long time, the telephone reservation experts service really embodies the letter f time card "to the old man thought, to old man of the" exclusive service features.

Financial services abroad with citic bank more than 10 years to be the sole agent for a visa to stay in the United States financial institutions, generation to turn both to multiple countries visa materials, collecting the visa cost advantage, actively provide convenience for all types of personnel going abroad of financial services. Until today, all eligible U.S. non-immigrant visa applicants by U.S. embassies and consulates in China citic bank to pay the visa fee, conform to the requirements of the visa applicant again but can be by passed on from citic bank for business visa application materials. At present, China citic bank has with Germany, Italy, Greece, Singapore and other 14 countries embassy establishment cooperation, branches all over the country each year about 150000 applicants visa generation delivery service, and provide the collecting fee for millions of customers service.

In 2013, citic wants to continue to give the three kinds of customers with higher quality products and services. For sweet card customers, in January 2013, citic bank has published a white paper "sweet card" to the society; Letter f time card will continue to expand value-added services "private health care" the scope of the pilot; To commit to customer, citic bank will undertake to do card send integral, gifts to send credit card consumption and other activities in the United States.